Cremo Lager Serving Tray
Datec.1920
Dimensions31 x 31 x 3 cm
Credit LineGift of Labatt Brewing Company Limited, 2010
Object number2010.011.5014
Label TextFor the new dry Canada, Labatt began to manufacture more temperance or “near beers” with an alcohol content no higher than 2.5%. Old London Brew and Cremo Lager respected Canadian laws but Canadian beer drinkers were unimpressed. John S. Labatt lamented that it was “hard to market 2.5% beer except by peddling.”
NameTray, Serving
Carling Brewing and Malting Co
c. 1910